11 Feb 2019

Listone Giordano FAQs

Listone Giordano’s Brand

Listone Giordano is synonymous worldwide with excellence in premium hardwood flooring. This reputation has been built over many years and is strengthened daily by the dedication and enthusiasm of all the people who work to create this product. They are driven by a single goal: perfection. An incomparable product, made for those who love quality living and look for excellence in their own home. A century-long entrepreneurial story which has contributed to convey the culture of wood and establish wood flooring as an integrated element of the interior project.


Closely connected with the construction of the Listone Giordano brand identity we focus on wood technology as well as aesthetic research, respect for nature and interpretation of the authentic cultural heritage, artistic sensibility and Italian lifestyle. The brand is the ambassador today embodying the Company’s values. Some of those are material and immediately visible, other intangible, but not for this less concrete and decisive in the business process. Essential goal is the constant investigation for a synthesis not always easily reconciled: aesthetic and ethics, outer beauty and substance, appearance and essence, surface and pulp. Concepts which among other things translate harmonization between man and nature, industry and the environment, technology and health.

The Original Green

The tradition that links Listone Giordano to the culture of wood is established in the forests of Burgundy, in France, where the best raw materials have been selected for many years. The forestry management in this area embraces an integrated cycle of more than 180 years: every tree is registered, numbered and monitored in order to guarantee a gradual increase in the woodland heritage.

Listone Giordano long ago began moving in the direction of the responsible use of natural resources, checking the origins of the raw materials and ensuring traceability throughout the entire production process. This approach continues today, with a renewed committee on an international level, applying these principles also to tropical woods in order to guarantee eco-sustainable products.

Multilayer Technology

It was 1984 when Prof. Guglielmo Giordano ingeniously conceived a hardwood flooring of groundbreaking characteristics that improved the limits of traditional hardwood flooring and inaugurated a new era. Stability, precision, reliability, beauty, long-life and respect for the environment are still the keywords to this huge success. The technological heart of Listone Giordano lies in the special multilayer birch support, which, together with the transversal incisions and micrometric joints make the hardwood floor stable over time and keep it from ever warping.

A unique product characterized by values ranging from the selecting of the finest raw materials directly in the forest to the special sawing techniques, the marine adhesives, the ecological finish treatments, the precision machining, the sophisticated selection criteria, and the most advanced frontiers of the new shapes and surfaces of contemporary design.